Tim Cook dinner (left) and Steve Jobs in 2010.
Kimberly White | Getty Photos
In 2007, Apple unveiled the iPhone.
Apple did not invent the smartphone — firms like Palm and Blackberry had been promoting them for years. However the iPhone launched a very new strategy to work together with computer systems. The always-on web connectivity, finger-friendly contact display, and interface based mostly round clickable app icons all appear commonplace now. However on the time, the entire package deal felt revolutionary.
The smartphone was a seismic shift for the expertise business, creating totally new enterprise fashions — apps turned $100